This book is an effort to provide the contents in a simple and easy manner without compromising on the coverage. Based on the curriculum prescribed by National Council of Hotel Management & Catering Technology (NCHMCT) & other Universities, this book intend to provide a comprehensive solution to the students, hospitality professionals and the aspirants preparing for the UGC National Eligibility Test (NET) in Tourism Administration & Management & other subjects in general. The book is divided into 13 units. The initial chapters have been deliberately kept slow paced to introduce broad concepts to our readers gradually. Later chapters cover individual aspects of the research work in detail. Unit 1 covers an introduction to research including overview, the objectives & significance, types, research process and ethics in research. Unit 2 and 3 includes sample design and various sampling methods. Unit 4 focuses on types of data and scaling techniques. Unit 5 and 6 showcase how to tabulate data and present in graphical form by using various charts & graphs. The book covers the concept of statistics and various statistical techniques along with hypothesis testing in Unit 7 to Unit 9. Unit 12 covers citation & referencing style. Unit 13 talks about usage of computers and commonly used statistical software in research work. The text is supported by tables, figures, examples, glossary etc. to make it more interesting and easy to understand.
Who Can Benefit From This Book
Acknowledgement
Unit I: Introduction to Research
Unit II: Research Design
Unit III: Sample Design
Unit IV: Types of Data Unit
V: Tabulation
Unit VI: Presentation Through Graphs and Charts Unit
VII: Statistics in Research Work
Unit VIII: Some Important Statistical Tools
Unit IX: Inferential Statistics and Hypothesis Testing
Unit X: Data Interpretation
Unit XI: Report & Report Writing
Unit XII: Citation (Reference) Style
Unit XIII: Role of Computer Applications in Research Glossary Appendix – I Statistical Tables
The author is a post graduate in Hotel Management along with All India first rank in UGC-NET November 2017 (Tourism Administration & Management). He has also authored several research papers in prominent National & International journals. He is good at quantitative methods besides having good knowledge of Open Source technologies. With experience of over 12 years in Industry & Academics, he is presently working as Assistant Professor with Renaissance College of Hotel Management, Ramnagar (Uttarakhand) of Kumaun University.